Job SummaryThe Corporate Marketing Manager is responsible for leading strategic initiatives that strengthen the Filinvest Malls brand, enhance customer engagement, and ensure consistent messaging across all channels. This role focuses on developing and executing strategies in brand management, media partnerships, public relations (PR), social media monitoring, and external communications to support business objectives and build a positive brand reputation. Working closely with another Corporate Marketing Manager, this role ensures strategic alignment of marketing efforts with company goals while actively contributing to innovative campaigns and initiatives.
Duties and Responsibilities
STRATEGIC BRAND MANAGEMENT a. Develop and implement brand strategies to maintain Filinvest Malls' position as a preferred lifestyle destination. b. Ensure consistent brand identity across all marketing materials and communication platforms. c. Analyze market trends and customer insights to refine brand positioning and identify growth opportunities. d. Collaborate with cross-functional teams to align branding with customer experience and operational initiatives. e. Oversee creative direction for campaigns and promotional activities, ensuring they align with strategic objectives.
PUBLIC RELATIONS AND MEDIA PARTNERSHIPS a. Build and maintain relationships with media partners, journalists, and influencers to secure positive brand coverage. b. Develop and execute PR strategies, including press releases, media placements, and crisis communication plans. c. Identify and leverage strategic media sponsorships to amplify brand visibility and customer engagement. d. Oversee partnerships with media organizations to support event promotions, press briefings, and corporate announcements. e. Monitor and measure PR effectiveness through key metrics such as media reach and sentiment analysis.
SOCIAL MEDIA AND DIGITAL STRATEGY a. Oversee the monitoring of social media platforms across all malls to ensure timely and consistent messaging. b. Develop digital strategies to increase brand engagement, audience growth, and lead generation. c. Work with internal teams and agencies to ensure high-quality content creation and deployment. d. Track and analyze performance metrics, providing recommendations for optimization. e. Strategically guide the creation of campaigns that leverage emerging trends and technologies.
STRATEGIC PARTNERSHIPS AND EXTERNAL RELATIONS a. Establish partnerships with key organizations and sponsors to enhance the Filinvest Malls' presence in local and national markets. b. Develop and maintain relationships with community leaders, government agencies, and civic organizations to support strategic initiatives. c. Strategize and oversee collaboration with tenants to co-promote events, promotions, and campaigns. d. Represent Filinvest Malls' in high-level external engagements, ensuring alignment with corporate values and objectives.
STRATEGIC REPORTING AND PERFORMANCE MANAGEMENT a. Guide the preparation of strategic reports, including market analysis, customer insights, and campaign ROI. b. Supervise marketing coordinators and ensure alignment with corporate goals. c. Present key marketing and PR updates to leadership teams and provide actionable recommendations. d. Use analytics to monitor competitive landscapes and market share performance, refining strategies as needed.
Technical Competencies and SkillsAdvanced understanding of PR and media strategiesKnowledge of social media management tools and analytics platformsProficiency in Microsoft Office and Adobe Creative SuiteStrategic thinking and leadership skillsStrong written and verbal communication abilitiesAbility to foster relationships with mediaDecision-making and problem-solving abilitiesAbility to foster relationships with KOLsAdaptability and resilience under pressureStrong interpersonal and networking skillsCreativity and innovation in campaign strategiesLeadership and team management capabilities
Education, Trainings and Licenses RequiredBachelor's degree in Marketing, Communications, Business ManagementMinimum of 5–7 years of experience in marketing PR or brand management
FESTIVAL SUPERMALL, INC. Job SummaryResponsible for leading revenue-generating initiatives across Filinvest Event Venues, the in-house printing business, kiosk rentals, and strategic projects. The role focuses on developing and executing marketing & sales strategies and fostering partnerships to drive long-term business growth.
Duties and ResponsibilitiesSales and Marketing of The Filinvest Tent & Pixie PlaceLead the strategic planning and execution of sales and marketing initiatives to maximize revenue and optimize occupancy of Filinvest Event Venues (The Filinvest Tent and Pixie Place)Develop and implement targeted sales strategies to attract high-value clientsEstablish and maintain relationships with corporate clients, event organizers, and industry stakeholders to drive repeat business and long-term partnershipsOversee financial cost analysis, ensuring pricing strategies balance profitability and market competitivenessSpearhead market research and competitor analysis to identify industry trends and strategic opportunitiesOptimize the use of various marketing channels, including digital advertising, social media, and direct sales efforts, to enhance brand visibility and demand.
In-House Printing Business of Filinvest MallsDevelop revenue growth strategies in collaboration with the Creatives Department, maximizing the potential of the in-house printing business.Implement financial and cost analysis models to assess profitability and optimize operational expenses.Expand market reach by identifying and onboarding external clients, diversifying revenue streams beyond internal company projectsConduct competitor research to benchmark pricing, services, and emerging trends, ensuring the business remains competitive.
Kiosk Rental in the Amusement CentersLead the team in identifying and securing potential tenants to maximize revenue from kiosk rentals within the amusement centers.Develop leasing strategies that align with overall amusement center objectives, ensuring a diverse and appealing mix of tenants.Conduct revenue and space utilization analysis to optimize rental rates and tenant placements.Establish marketing initiatives to promote available kiosk spaces and attract high-value tenants.
Special ProjectsOversee the execution of Special Projects as deemed necessaryWork in close collaboration with the local teams of Festival Mall to ensure seamless project implementation and executionDevelop marketing strategies and promotional campaigns in partnership with the Special Project Marketing Team
Other FunctionsProvide strategic leadership to the revenue-generating teamBuild and mentor a high-performing team, ensuring alignment with company goals and fostering professional developmentSpearhead cross-functional collaboration with operations, finance, and other departments to align business strategies with overall corporate objectivesAny other duties or assignments delegated by the department or company.
Technical Competencies and SkillsStrategic Leadership & Decision MakingSales & Business Development ExpertiseNegotiation & Contract ManagementPeople & Team Management
Education, Training, and Licenses RequiredBachelor's Degree in Marketing, Business Management or related fieldsWith 5 to 7 years of experience in sales and accounts managementPreferably with at least 3-5 years of leadership experience
Role Purpose
The Legal Counsel handles and manages litigation, arbitration, crisis management and dispute resolution matters for the Filinvest Group of companies or any Filinvest company (collectively, “Filinvest”), ensuring that Filinvest’s rights are protected and advocated. The role entails providing legal representation, strategic advice, review of legal documents, consultations, and effective case management.
Key Responsibilities
I. Litigation, Labor & Regulatory Cases/Matters
· Handling of civil, criminal, administrative, and regulatory cases involving Filinvest before courts, tribunals, administrative/regulatory agencies, and quasi-judicial bodies.· Drafting, review, preparation, and filing of pleadings, motions, manifestations, position papers, memoranda, appeals and other submissions, as well as documents, letters, correspondences in connection with cases, disputes, and internal administrative matters.· Monitor case progress, court deadlines, and compliance with procedural rules.· Coordination with business units and internal clients for fact-gathering and evidence preparation.· Appearance/attendance in hearings, trials, pre-trial/preliminary conferences, and mandatory conferences as may be required, including meetings/negotiations.· Attend internal proceedings, meetings and conferences in relation to the foregoing.· Develop litigation strategies and evaluate legal and factual issues to determine case strengths, weaknesses, and exposure.· Preparation of case summaries/briefs and recommendations to management/stakeholders.· Rendition timely reports, advisories and updates to internal clients.
II. Dispute Resolution and Claims/Risk Management
· Handling arbitration, mediation, and other alternative dispute resolution proceedings.· Evaluation claims, demands, and disputes involving counterparties, including the legal and factual issues in relation thereto· Preparation of case summaries/briefs and recommendations to management/stakeholders in relation to claims, demands, and disputes involving third parties.· Negotiating settlements and compromise agreements when legally and commercially appropriate, ultimately considering Filinvest’s paramount interest.· Support and assist in in reviewing transactional/legal documents or contracts to ensure that risks to Filinvest are addressed.
III. Legal Management
· Maintain and safekeep litigation databases, case files, and status reports.· Use of existing tools/systems of utilized by the Legal Department in its overall legal management processes (e.g., LMS, DSR, Southbeach Project) and such other tools, systems and applications that may be required by management.· Provide regular updates and legal risk assessments to management.
External Counsel Management· Coordinate with, supervise, and evaluate external litigation counsel.· Review pleadings, legal opinions, and strategies prepared by external counsel.· Manage legal budgets and monitor litigation costs.
Job DescriptionThe Property Manager manages and operates, efficiently and economically the clients assets and finances with the highest level of integrity and excellence. He/She assures strict compliance with the Management Agreement between Pro-Excel Property Managers Inc. and the specific assigned property including, but not limited to, Master Deed & Declaration of Restrictions, Implementing House Rules & Regulations, and ByLaws. He/She enforces the Policy Guidelines of the Company and the Client as promulgated by the Board of Trustees
DESCRIPTION OF FUNCTIONSKEY ACCOUNTABILITY 1: ADMINISTRATION1. Coordinate with different organizations, agencies, and/or offices in relation to the assigned property.2. Supervise all personnel assigned in the specific property, including those from other sub-contracted services such as, but not limited to, housekeeping, grounds keeping, engineering, maintenance and security.3. Attend and supervise general maintenance requirements, security and safety control, and cleanliness of the assigned property.4. Address and respond to residents concerns, complaints, and inquiries.5. Act as mediator on issues between residents before elevating the issue to the Grievance Committee head.6. Prepare and submit monthly management reports and/or other reports as required by the management, direct superior, or division head.7. Insure and keep insured on behalf of the client, the assigned property against loss or damage by fire and other risks or perils as deemed necessary and as approved by the Condominium Corporation or Homeowners Association.8. Recommended programs and/or action plan to maintain and improve all facilities and services in the assigned property.9. Prepare meeting agenda and materials for the Board Meetings, General Membership meetings and other special meetings.10. Implement policies and programs as promulgated by the Board of Trustees.11. Prepares correspondences, circulars, Quarterly Newsletters, memoranda, and the like for the information of Unit Owners, Tenants, and/or Occupants, reviewed and duly approved by QA department, immediate heads, Board of Trustees and PD/Marketing as applicable.12. Ensure that all construction and fit-out works are compliant to the building code and LGU regulations.13. Conduct monthly Board of Trustees meetings, Annual General Membership Meeting (AGMM), monthly vendors evaluation, weekly toolbox and coordination meetings.14. Ensures all legal/conveyance documents are properly filed and available on site such as but not limited to as-built plans, permits and licenses, minutes of the meetings, financial records, and other pertinent documents.15. Safeguard residents security and confidentiality standards specifically on data handling.16. All other duties as may deemed necessary from time to time.
2: FINANCIAL1. Submit daily and monthly Cash Flow Statement detailing collections and disbursements.2. Review and evaluate Monthly and Annual Finance Financial Statement report as prepared by the AccountingDepartment for inclusion in the regular monthly Management Report, Board Meeting and Annual Budget.3. Properly handle, safeguard, and monitor use of clients' funds and assets with the goal of incurring savings.4. Prepare annual budget, operating expense, capital expenditure, and special assessment, for the assignedproperty subject for the approval of the Board of Trustees.5. Monitor daily collection report against deposit or cash position.6. Review all entries with association's accounting records are true and correct.7. Strictly implement distribution of monthly statement of account.8. Strictly implement the collection policy to ensure that all unit owners, tenants and/or occupants meet theirfinancial obligations on time.9. Review and process payment for government dues or assessments for, but not limited to Business Permits &Licenses, Real Property Taxes, and other taxes.10. Responsible for safekeeping and control of the use of accountable forms such as Official Receipts,11. Acknowledgement Receipts and Provisional Receipts of the Condominium Corporation/Home Owners Association12. Meets target Collection Efficiency of Association dues for Condo Corp/HOA member, developer and other affiliates13. Ensure on time collection/release of Management fee and Service fee14. Ensure monitoring, proper disbursement and on-time replenishment of Petty Cash Fund (PCF).15. Recommend cost reduction programs or activities.16. All other duties as may deemed necessary from time to time
3: ENGINEERING1. Responsible for the daily maintenance, inspection, monitoring, and operation of the common area including allmachineries and equipment in the assigned property to ensure uninterrupted service to residents/occupants.2. Strictly implement the preventive maintenance schedule to preclude unnecessary breakdowns, unscheduledrepairs and/or replacement. Ensure compliance with the 52-week calendar PM schedule.3. Responsible for submitting technical maintenance report requiring repair or replacement due to equipment ormachine breakdown.4. Conduct initial plan review of construction/fit-out requests and endorse to QA/declarant for vetting/approval.5. Prioritize technical work to be done in accordance to safety, time duration, and budget6. All other duties as may deemed necessary from time to time.
KEY ACCOUNTABILITY4: HOUSEKEEPING1. Study, evaluate, and analyze housekeeping requirement to ensure cleanliness, maintenance, and sanitation ofcommon area premises of the assigned property.2. Submit to the Board of Directors, duly noted by direct superior, the recommendation on housekeepingrequirement detailing to Scope of Work, Periodic Operational Requirement, and Operating Budget.3. Monitor day-to-day performance of housekeeping services.4. All other duties as may deemed necessary from time to time.
KEY ACCOUNTABILITY5: SECURITY1. Study, evaluate, and analyze security requirement to ensure safety and orderliness of the building.2. Submit to the Board of Trustees, duly noted by direct superior, the recommendation on security programs topromote upkeep and emergency preparedness of all unit owners, tenants, staff, and visitors.3. Review the Security Scope of Work, Periodic Operational Requirement, and Operating Budget.4. Monitor day-to-day performance of Security service personnel5. Strictly enforce security and safety procedures including, but not limited to, Fire Alarm Detection System,Emergency Preparedness Program, Earthquake Drills, Fire Drills, and Bomb Detection.6. Ensures regular update of Immediate Action Plan (IAP)7. All other duties as may deemed necessary from time to time
Industry: Utilities - FDC Misamis Power Corp.Work Location: CDO Misamis Oriental /onsite weekdays
JOB SUMMARY: The HR Business Partner (HRBP) – Utilities Group serves as a strategic advisor and operational enabler to business leaders, ensuring the effective alignment of people strategies with business goals. Embedded within the business unit, the HRBP partners closely with line managers and functional heads to drive workforce planning, talent development, organizational effectiveness, employee engagement, and labor relations.
Talent Strategy• Workforce Planning: Implement talent strategy and workforce planning across critical roles and future capability needs as aligned with COEs• HR Cost Management: Monitor budget oversight and optimization of HR-related costs• HR Cost Management: Implement resource planning and ROI tracking for programs• Talent Strategy Formulation and Talent Management Activities Execution as Aligned with HR COE: Ensure end-to-end deployment of talent management and COE-aligned programs such as but not limited to performance management, succession and talent reviews, employee promotion, career pathing, competency assessment, etc.• Talent Analytics and Reporting: Ensure availability and optimize Talent analytics and dashboard reporting
HR Programs Implementation• Ensure end-to-end implementation of HR COE Programs to the business• Ensure comprehensive and relevant employee communication and employee enablement
Learning and Development• Learning Needs Analysis and Learning Solutions Design and Implementation: Facilitate company-specific learning needs and execution of business-specific learning interventions in collaboration with L&D team for implementation
Organization Development• Organization Design and Structure: Review organization structure, planning and design• Pulsing, Diagnosis, & Interventions: Facilitate diagnosis of team and organizational issues, intervention planning including retention planning and initiatives deployment• Change Management: Implement change management activities during organizational transitions in partnership with the leadership team
Employee Relations/Labor Relations• Implementation of End-to-End Discipline Process: Manage labor relations across the Utilities Group and oversee the end-to-end implementation of the employee discipline process• Company-Specific Employee Resource Groups/Committees: Ensures facilitation of employee resource groups and committees• Behavioral Threat Assessment and Management: Identify potential behavioral threats within the workforce and implement mitigation strategies to address and manage risk in collaboration with safety and security teams
Employee Engagement• Employee Engagement Activities Planning and Implementation: Ensure availability and oversee execution of engagement and health and wellness activities• Cascade and Planning for Employee Survey Results: Facilitate survey cascades, analysis, and action planning• Ensure the conduct of Exit Interviews, Analysis and Interventions: Implement retention initiatives based on exit interview results
Employee Issue Resolution• Level 3 (complex): Provide resolution on employee issues categorized at level 3 Crisis Management• Act as the primary point of contact during crisis management
Education:
Bachelor’s degree in Human Resources, Business Administration, Psychology, or a related field (required)Preferably with Master’s degree or MBA with HR specialization
Experience:Minimum of 5 years of progressive HR experience in a Business Partner or strategic HR roleDemonstrated experience in talent management, organizational development, employee relations, and HR program implementationProven experience managing complex employee relations issues and labor relationsExperience working in utilities, infrastructure, or large-scale operational environments
Technical Skills:Strong knowledge of HRIS systems, talent analytics, and reporting toolsProficiency in Microsoft Office Suite (Excel, PowerPoint, Word)Familiarity with behavioral assessment tools, succession planning tools, and learning management systems (LMS)Knowledge of employment laws, regulations, and compliance standards
FILINVEST LAND, INC.
JOB SUMMARYThe CRM Manager orchestrates Filinvest’s enterprise-wide lifecycle marketing, marketing automation, customer data management, and personalization strategy. This role ensures that CRM becomes a powerful engine for:Lead nurturingLead-to-reservation conversionCustomer onboardingExperience deliveryRetention and reactivationCross-sell and upsellLifetime value maximization
The CRM Manager leads the design and execution of automated customer journeys, governs segmentation logic, maintains data integrity in partnership with Tech Platform and Customer Insights, and ensures a consistent, empathetic, and brand-aligned communication experience across the lifecycle.
This role serves as a critical bridge between Digital, Brand & CX, Customer Insights, Operations, and Residential BUs — ensuring that CRM activities support business outcomes and reinforce a unified customer experience.
KEY RESPONSIBILITIES
1. CRM Strategy & Lifecycle Journey OrchestrationOrchestrate Filinvest’s CRM strategy across the entire customer lifecycle:Lead → Inquiry → Reservation → Documentation → Loan Processing → Construction → Turnover → After-sales → Renewal/RenegotiationLead the development of automated journeys for:a. Lead nurturingb. Buyer onboardingc. Requirements completiond. Construction updatese. Turnover readinessf. Move-in supportg. After-sales supporth. Delinquency reminders (in coordination with Operations)
Ensure all journeys are customer-centric, brand-aligned, and optimized for conversion.
2. Audience Segmentation & Personalization
Govern enterprise-level segmentation in partnership with Customer Insights.Build and maintain audience segments based on:a. Behaviorb. Engagement levelc. Funnel staged. Personae. Project category
Ensure personalization across email, SMS, in-app or portal messaging, construction updates, and buyer education content.Maintain dynamic segments and eligibility rules for all automated journeys.
3. CRM Automation Design & Optimization
Build automation flows such as welcome series, lead nurturing sequences, document submission reminders, construction phase triggers, turnover scheduling, move-in prompts, and maintenance remindersContinuously optimize timing, frequency, message relevance, conversion triggers, and content clarityImplement A/B testing for subject lines, content, CTA, and cadence.
4. Data Integrity, Tagging & Lead Management
Govern the cleanliness and structure of CRM data.Ensure correct lead tagging and routing in alignment with Sales, business units, digital, and tech platformImplement data hygiene routines for de-duplication, bounce management, unsubscribe management, and record validationMaintain data dictionaries, segment logic documentation, and data governance standards.
5. Cross-Functional Collaboration
Work closely with Digital & Performance TeamsEnsure CRM journeys support paid campaigns.Provide audience insights to improve targeting.Align UTM, tracking, and attribution flows.
A. Brand & CXEnsure CRM content is on-brand, clear and human, empathetic, segment-appropriate, and CX-compliant
B. Customer InsightsValidate segments, insights, and behavioral clustering.Use NPS, CSAT, and qualitative insights to enhance CRM journeys.
C. Residential BUsEnsure BU-level needs (project launches, updates, inventories) are supported via CRM.
D. Operations & Customer CareMaintain alignment for customer-facing notifications and service updates.
6. Reporting, Analytics & OptimizationTrack CRM KPIs: Open rates, CTR, response rates, lead-to-reservation conversion, ourney drop-off points, engagement scoresMaintain CRM dashboards with Customer Insights and Tech Platform.Produce monthly insights and recommendations for journey improvement across BUs.Present findings to the CMO and the Digital COE.
7. Governance, Standards & ComplianceEstablish enterprise CRM content standards: Tone of voice, Template formatting, Brand/CX alignment, Response scripts, Opt-outs and complianceMaintain CRM playbooks and implementation guidelines.Ensure compliance with data privacy laws (DPA), opt-in/opt-out rules and corporate Communications protocols
8. Team Leadership & Vendor ManagementLead CRM Specialists and support roles.Coach team in automation building, journey design, data hygiene, segment creation, reporting and optimizationOversee CRM platform vendors and Martech providers.Manage configurations, integrations, and enhancements with Tech Platform.
QUALIFICATIONSBachelor’s degree in Marketing, Business, IT, Communications, Data Science, or related field.5–8 years of CRM experience in lifecycle marketing, marketing automation, segmentation, behavior-driven communications, customer journey managementExperience with CRM platforms (MoEngage, Salesforce, HubSpot, Braze, etc.).Strong understanding of funnel conversion, segmentation, and lead nurturing principles.Experience collaborating cross-functionally at enterprise scale.
SKILLS AND COMPETENCIESCRM & TechnicalJourney buildingAutomation designSegmentation & taggingCRM platform masteryData hygiene and structuringAnalytics & OptimizationKPI interpretationA/B testingFunnel analysisInsights translationBrand & CX AlignmentClear, empathetic communication styleCan adapt tone by segmentExperience embedding CX principles into messagesLeadership & CollaborationStrong cross-functional coordinationAbility to influence Operations, Sales, Business UnitsClear communicatorStrong documentation disciplineProfessional AttributesAnalytical and structuredDetail-orientedCustomer-centricBusiness-mindedReliable and process-driven
Job SummaryThe Legal Operations Manager will modernize and optimize the Legal Department’s processes, systems, and technologies. This role drives operational efficiency, reduces risk, and supports the department’s strategic goals through scalable frameworks for contract management, compliance, matter tracking, and analytics. The position emphasizes leveraging technology to build a proactive, data-driven legal function.
Key ResponsibilitiesDesign and implement standardized processes and workflows across all legal operations.Lead the selection, integration, and adoption of legal technology solutions.Develop and maintain a centralized knowledge management system with templates, playbooks, and automated reports.Use data analytics tools to track performance metrics (e.g., turnaround time, cost per matter, compliance rate) and deliver actionable insights.Partner with IT, Finance, and other teams to integrate legal systems with enterprise platforms while ensuring data security and privacy compliance.Oversee budgeting, vendor management, and ROI evaluation of legal operations initiatives.Build and manage a high-performing team, fostering continuous improvement and adoption of agile practices.Identify operational risks and implement automated controls and audit mechanisms.Lead change management efforts to embed new systems and processes within the department.
QualificationsBachelor’s degree in Law, Business, IT, or related field (JD or equivalent preferred but not required).5+ years in legal operations, legal tech, or process optimization, including 3+ years in leadership.Proven experience implementing legal technology solutions in a corporate environment.Strong project management background (Lean Six Sigma or Agile preferred).Proficient in legal software and analytics tools such as Power BI.Excellent communication and stakeholder management skills.Familiarity with AI/ML applications in legal processes and cloud-based platforms.
Filinvest Business Services Corp.
Enterprise Performance Excellence ManagerJob SummaryThe Enterprise Performance Excellence Manager is responsible for driving continuous improvement (CI), documentation governance, KPI structuring, and the enforcement of operational excellence strategies across Shared Services. This role ensures standardization, process optimization, and performance visibility through robust frameworks, analytics, and transformation initiatives.
Duties and ResponsibilitiesLead the development and execution of the Performance Excellence (PE) roadmap and project pipeline across Shared Services.Establish and oversee KPI governance, including the design and management of enterprise-wide scorecards and performance frameworks.Drive process standardization, optimization, and harmonization initiatives to ensure consistency and efficiency across functions.Define, review, and approve SOP structures and documentation standards to strengthen governance and compliance.Lead medium to large-scale continuous improvement (CI) initiatives using Lean Six Sigma methodologies.Oversee and institutionalize performance review routines, including cadence, reporting, and insights generation.Champion automation and digitalization initiatives to enhance operational efficiency and scalability.Provide coaching, guidance, and capability-building support to Leads and Analysts on CI, analytics, and performance management practices.
Technical Competencies and SkillsAdvanced analytics and dashboarding expertise (e.g., Power BI, DAX).Strong background in Lean Six Sigma methodologies (Black Belt preferred).Solid understanding of workflow design and automation solutions.Proficiency in process modeling, particularly using BPMN standards.Experience in designing and implementing KPI frameworks and governance structures.Familiarity with Shared Services maturity models and benchmarking frameworks.Knowledge of transformation and change management methodologies (e.g., Prosci).
Education, Training, and LicensesBachelor’s degree in Business, Engineering, Finance, or a related field; Master’s degree is an advantage.Lean Six Sigma Green Belt certification required; Black Belt certification preferred.Minimum of 6–9 years of relevant experience in performance excellence, continuous improvement, or shared services operations.
FILINVEST LAND, INC.
JOB SUMMARYThe Quantitative Insights Lead / Manager is responsible for analyzing structured customer and market data to generate actionable insights that inform marketing strategy, product development, and customer experience improvements.
The role transforms large volumes of data into meaningful analytics and dashboards that support evidence-based decision-making across Filinvest Land.
KEY RESPONSIBILITIES1. Customer Data AnalyticsAnalyze customer data from multiple sources including CRM systems, digital platforms, sales funnel data, and marketing performance metrics.Develop analytical models to identify trends in customer acquisition, conversion, satisfaction, and retention.
2. Customer Measurement and Performance AnalyticsManage the analytics and reporting of customer satisfaction and loyalty programs, including NPS and CSAT measurement systems.Track and analyze customer experience trends and identify drivers of satisfaction or dissatisfaction.
3. Quantitative Research Design and ExecutionDesign and manage quantitative research studies, including customer surveys, brand tracking studies, and market assessments.Ensure research methodologies meet high standards of statistical reliability and validity.
4. Data Visualization and ReportingDevelop dashboards and reports that translate complex datasets into clear, actionable insights for leadership and business teams.Provide regular reporting on key customer metrics and market trends.
5. Insight Development and Strategic SupportIdentify patterns and correlations that reveal drivers of customer behavior and market dynamics.Collaborate with marketing and business teams to translate analytics findings into strategic recommendations.
QUALIFICATIONSBachelor’s degree in Statistics, Mathematics, Economics, Marketing, Data Science, or a related fieldAdvanced training in analytics or data science preferredMinimum of 6–10 years of experience in quantitative research, analytics, or data science rolesExperience from research agenciesProven track record in leading research firmsStrong foundation in data-driven storytelling and consumer insightsExtensive experience in rigorous market analysis and methodology
SKILLS AND COMPETENCIESStatistical analysis and quantitative research methodsData visualization and dashboard developmentAnalytical thinking and problem solvingData interpretation and insight generation
FILINVEST LAND, INC.
JOB SUMMARYThe Qualitative Insights Lead / Manager is responsible for uncovering deep customer motivations, perceptions, and behaviors through qualitative research methodologies.
The role generates human-centered insights that inform marketing strategy, product development, and customer experience design across Filinvest Land.
KEY RESPONSIBILITIES1. Qualitative Research Design and ExecutionDesign and conduct qualitative research programs including focus groups, in-depth interviews, ethnographic studies, and customer journey explorations.Ensure research methodologies generate rich and reliable insights into customer attitudes and behaviors.
2. Customer Behavior and Motivation AnalysisAnalyze customer narratives and behavioral patterns to identify emotional drivers, purchase motivations, and barriers to adoption.Develop insights that inform brand positioning, marketing communication, and product design.
3. Customer Persona and Journey DevelopmentDevelop customer personas representing key buyer segments across Filinvest Land’s residential and commercial portfolio.Map end-to-end customer journeys to identify critical experience moments and improvement opportunities.
4. Insight Synthesis and StorytellingTranslate qualitative findings into clear narratives and strategic insights that guide marketing and business decisions.Present research findings through compelling storytelling formats that resonate with stakeholders.
QUALIFICATIONSBachelor’s degree in Communication Research or a related fieldGraduate studies in behavioral science, marketing, or research preferredMinimum of 6–10 years of experience in qualitative research or consumer insights rolesProven track record in conducting FGDs Progressive experience in market research firmsStrong foundation in data-driven storytelling and consumer insightsExtensive experience in rigorous market analysis and methodology
SKILLS AND COMPETENCIESQualitative research methodologiesBehavioral and consumer psychology analysisInsight storytelling and narrative developmentFacilitation and interviewing expertise
